The technology sessions at the recent AICPA Practitioners Symposium and Tech+ Conference in Las Vegas has raised one important lesson. That is the manner by which the accountant handles the business could mean the difference between staying in business and retaining clients or being lagged behind the competition and eventually closing the business for good.
However, no one can also put the blame on accountants for the slow response to change. The question here is not really with when they will accept the next wave of change, or if they ever will accept this change. It is how far lagged we will be when this happens.
Do cloud and mobile technologies really provide the answers for most firms?
The answer of AICPA is YES. Though, it has made no statements as to where the profession needs to go. If doubts of this notion arise, then the answer is nowhere else but in the statements and actions of the marketing arm, CPA2Biz, and its president.